BlaireAshley Jewelry For A Cause
October 20th, 2009 | Published in Business, Social Media | 2 Comments
A new startup by Appalachian State International Business student Blaire Jesseph is based around some very impresssive ideas and wicked smart plans.
Like Musibility Blaire is also taking a great approach to her startup by focusing her marketing first locally and establishing a base before launching a fully functioning site for orders and blog updates on the BlaireAshley line of jewelry.
A little about Blaire
Blaire’s mother Bonnie also runs a succesful business called W.I.N.O.S. (Women In Need of Sanity) where Blaire works as Assistant Marketing Director and runs the blog for W.I.N.O.S. Blaire’s work with her mother led her to start BlaireAshley.
Fashion & Philanthropy
From the Facebook Page: Blaire Ashley is an emerging jewelry company sharing an opportunity with you to help others with each and every purchase. Through each purchase, Blaire Ashley will donate a portion of the proceeds to a philanthropic project focused on improving the standard of young lives around the world.
By purchasing jewelry at wholesale prices, the high profit margin, allows the amount of donations that Blaire makes to be a great portion of her income!
Be sure to also follow her on Twitter (@BlaireAshley)
Image by BlaireAshley
Posted via web from Greg’s posterous
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November 19th, 2009 at 12:08 pm (#)
That is indeed a new idea of marketing a product. I would have never thought about asking people to buy my jewelry so I can donate s small portion of the profit for the needy people. I ask myself if that is a moral thing to do and the answer that my mind is sending me back is NO, DON'T DO IT!
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Mens Diamond Ring
February 22nd, 2010 at 9:52 am (#)
[...] 1 BlaireAshley Jewelry for a Cause [...]