Greg de Lima

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Business

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Consumers Think ROI Too

August 25th, 2010  |  by Greg de Lima  |  published in Business, Marketing

We’ve all been consumers, we’ve all bought something or used some item at one point in time. What was your ROI for that “thing”? I bet you, that you never really thought of it for a small item or a common place thing you use often and plentifully. The problem is that Marketers, Accountants, and [...]

Define Your Culture

August 11th, 2010  |  by Greg de Lima  |  published in Business, Change

Every business has it’s own culture. Whether it’s one that is relaxed and liberating where it doesn’t feel constricting going into the office every day or maybe not having to go into the office at all. One way or another the culture of a business is the business. Know What’s Ahead According to the IBM [...]

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