Greg de Lima

Gen-Y this, Gen-Y that, for Pete’s sake, it’s NOT about us! We aren’t the decision makers, we aren’t the new revolution we’re not everything you’re making us out to be! Generally, the assumption has been that the Gen-Y has been taking social media and networking by storm. The truth is, we’re the growing portion, but [...]

Do you know exactly what you want in a product? What about in a service? Here is a long (18min) video from Malcolm Gladwell at TED in 2004. Watch it if you want but it has only some bearing on the rest of this post. In 2004, Gladwell also released this article in the New [...]